Formerly a full-time content creator, she spotted a gap in the market connecting brands and influencers and decided to fill it herself. Lynn is trained in education, and so she was very aware of the misunderstandings going on when it comes to influencer marketing. She wanted to help both brands and influencers, so in January 2019, she launched Social Nomads. Social Nomads has gone from strength to strength in less than a year, and Lynn and her business partner are already looking at forming a team and taking their business to the next level.
We chatted to Lynn to find out about the challenges she’s faced with her business so far, where she gets her inspiration from, and the ins and outs of her morning routine.
They say that if you can’t find what you’re looking for, you should create it yourself.
That’s exactly what Millie Gooch did in 2018, when she founded the Sober Girl Society. Millie chose to stop drinking alcohol in February 2018, and was looking for a supportive group to join, where she could connect with like-minded women. The Sober Girl Society was born, and has been growing ever since: they’ve been featured everywhere from Elle to the Daily Mail.
Millie’s story is a great lesson in being brave and having the confidence to strike out on your own – even if it feels intimidating at the time. In a year and a half, Millie has gone from drinking alcohol to being a poster girl for sobriety, quoted in national British press on a regular basis. She proves that when you throw yourself into your new project, learning through reading, podcasts and audiobooks, there are no limits to what you can achieve. So if there’s something you’re interested in doing, either as a side hustle or as a business, take a leaf from Millie’s book, and get learning!
Here at Antwerp Avenue, we’re all about women empowering women, so Elizabeth Ogabi is the perfect person to feature in this series. Elizabeth is the founder of For Working Ladies, a London-based community connecting and inspiring female founders and those who want to rise from mid-level to senior roles. For Working Ladies features an online media platform jam-packed with inspiring work-related articles, and Elizabeth also hosts offline events to connect women IRL. The brand has collaborated with Bumble for events, and has even been featured in Forbes. Read on to hear Elizabeth’s story, and find out how she got around her biggest challenge when creating her media brand.
Written By Antwerp Avenue Admin - February 10 2020
Sapphire Bates is the perfect example of a self-made woman. She founded her first business – a florist – at the age of 20, creating flower art for fancy events like weddings. A few years down the line, Sapphire found her interest in her florist business winding down, and started looking around for a new project in which she could channel her energy.
Written By Antwerp Avenue Admin - February 08 2020
Lucy Werner is a busy woman. She’s the founder of The Wern, a PR consultancy aimed at small businesses, and also hosts a podcasts, teaches workshops, is a regular speaker at PR events in London, and is bringing out her first book in a few months. Oh, and did we mention she’s currently on maternity leave with a newborn baby?
Lucy’s book, “Hype Yourself: A no-nonsense DIY PR toolkit for small businesses”, shares the expertise she’s cultivated throughout her career working for some of the world’s most well-known PR agencies. She uses her own platform to show how small businesses and freelancers can amplify their voices. It’s working well – so far, Lucy’s work has been featured in The Guardian, Stylist, the Huffington Post and The Telegraph, amongst others. And now she’s showing us how we can do the same.
Written By Antwerp Avenue Admin - February 01 2020
To kick off our weekly Girl Boss interview series, we’d like to introduce you to Sarah Akwisombe, a London-based interior designer and founder of No Bull Business School. NBBS provides fun and informative online courses helping women to build kick-ass brands, with courses including Money and Manifesting School and No Bull Blog School.
Sarah’s own blog has won major awards, and she’s been featured in Forbes, The Times, The Guardian and Stylist magazine, amongst many others. No Bull Business School is loved for its bold personality and quality content, along with its mission to help women build the brands of the future. If you didn’t yet know, we love supporting women here at Antwerp Avenue. Sarah is the definition of a self-made business woman. After being fired from her office job, she started her own business with zero experience, contacts or qualifications. Soon, she was winning awards and working with some of the world’s best-loved brands. “I did things in my own no BS way, and it worked,” she says.
Read on to learn all about Sarah’s entrepreneurial journey, and her tips and tricks for women who want to follow her down the same path.
Written By Antwerp Avenue Admin - December 31 2019
Scroll through Instagram, and you’re likely to come across endless accounts posting mantras you can adopt to keep you motivated towards a goal. But what exactly are mantras, how do you choose one, and how can you use mantras to make you a better girl boss? We break down the mantra movement, and show you how you can develop your own to help keep you centred and inspired in your professional life.
Written By Antwerp Avenue Admin - December 19 2019
Working for yourself has amazing perks. You can work from your couch in your pyjamas, if that helps you get in the flow, or you can hang out all day in a cool cafe with your hipster coffee, feeling like a boss – whatever floats your boat, girl. One of the challenges, however, is how to manage your time without the strict schedule that working in an office provides you. There, you have to arrive on time and can’t leave early, and your boss will soon catch on if you spend most of your day online shopping. When you work for yourself, you lose accountability, and it can be difficult for some people to manage their time well. This goes both ways: some people find it difficult to force themselves to sit down at their laptop and do their work, while others work round the clock without taking a break – neither of which is an ideal situation. Below, we’ve assembled some tips on time management for people who work for themselves.
Written By Antwerp Avenue Admin - December 01 2019
Working for yourself as a freelancer or business owner has its perks, but it can sometimes get lonely, especially if you work from home. We all need some form of human contact in our working lives – whether it’s someone to bounce ideas off, spell check an email for you at the end of your day when your eyes are fuzzy, or just to chat with as a midday break.
Plus, working for yourself can come with enormous amounts of stress, and unlike a traditional office environment where you can have a sneaky bitch session with your colleagues about a difficult client, when you work for yourself, you’re left to stew in silence. Building a support network of girl bosses in similar industries or with similar working rhythms can give you the encouragement you need to get through those difficult days, and people to celebrate with when you score a major win.
So, how do you go about assembling a girl gang when all of your friends work full-time in an office?
Written By Antwerp Avenue Admin - November 30 2019
So you’ve decided to start a side hustle – you go girl! We’re proud of you. They always say that having the courage to begin is always the most difficult part of any journey, so you’re already on the right track. It takes bravery to decide to put yourself out there, especially when you can’t hide behind the shield of an established brand, as is sometimes the case for people in full-time jobs. Side-hustles are totally up to you – which is an amazing, exciting thing, but can also be daunting. Below, we’ve assembled some tips to help you get started with your side-hustle. Send us a message on Instagram to let us know how you’re getting on – we’d love to hear!